Five Ways To Grow Your Patreon!

crowdfunding tips patreon Jan 26, 2021

So, you've launched a Patreon, and it's supposed to be a dream come true: steady income, a community of your true fans, a place to create. However, after a little burst of backers at the beginning, it's gone completely stagnant. This is totally normal. How can you get new Patreon backers?

Here are five steps you may be missing toward getting the Patreon income you deserve!

1 - Offer free content so people know what they’re getting

Patreon was created by the wonderful Jack Conte, who is a member of the YouTube band Pomplamoose. Like many successful Patreon creators, Pomplamoose grew their large Patreon backing only after years of releasing free content on the Internet, thus building up an audience and good faith. 

If you're starting a new creative endeavor, consider starting by posting your art, podcasts, music, or writing for free online before hiding it behind the Patreon paywall. Grow a dedicated audience base that knows what to expect, likes you,...

Continue Reading...

Kickstarter Campaign Sample Press Release

I've always found press releases easier to write from a sample, so I'm sharing one with you below as a starting point. This press release worked wonders and got us a good deal of coverage during our campaign (thanks also to the project and creator being excellent.)

Whenever I send a press release, I always send it personally to one reporter at a time, and make sure it's up their alley by checking on their recently written articles. You can usually tell what a reporter's beat is, and what they like to write about/what they are assigned to write about -- staying within those lanes is a good idea! As writers are overworked and underpaid, you can save them some time by writing a short message at the top with a quick summary of what you are promoting, and then giving them every detail they might need inside the body of the press release. 

You should follow up a week later if you don’t hear anything, but don't be a bother! It's always a good idea to...

Continue Reading...

Thoughtfully Crafting at ECMC

crowdfunding tips May 19, 2020

It's all well and good to know that you need a plan to make a creative project happen. Of course you need a plan. Especially to crowdfund! But... what sort of plan? What are you forgetting? What should be in place, and when? 

I spoke about the steps of planning for success at the East Coast Music Conference today. Check it out!

Continue Reading...

Is Money The Real Goal? My biggest Kickstarter mistakes

When you sit down to plan a Kickstarter project, what are you thinking about? Performing your brand-new music to a crowd of smiling faces? Sitting in your house with a journal, drinking coffee in the morning, instead of rushing off to an exhausting day job? Or jumping head-first into a pile of money? 

I talk to the folks at Kickstarter about the biggest mistakes I've made over the years in crowdfunding, lessons learned, and my new book. Check it out!

Continue Reading...

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.